Hey — It's Mariano.

Wishing you a delightful Saturday from 🏰 SaaS-HQ.com

Welcome to our newsletter 'SaaS Growth Snacks'. Every week, we send:

✅ 1 to 3 curated resources from top-notch experts

✅ 1 to 3 bite-sized case studies to grow your SaaS

Enjoy!

1) Offer “Pause your subscription for x months”

People sometimes need time.

– Somebody in your team might be delayed.
– You might be busy closing another topic.
– You might still figure out an internal process.

Give your users a little space. They might appreciate it.

🍟 snack by the house. Experiment on your own on this one. I haven’t seen this much on B2B.

2) Steal this breakdown for your invitations email

Does your SaaS offer a ‘teams feature’?

How does the invitation process go?

Take this great breakdown and notice how each sticky note compares to your ‘invitation email’.

🍟 Snack by Elena Verna on this post.

3) Targeting B2B customers based on job postings.

The Value Creation Framework
[looking for feedback]

This week's resource is still in progress. My colleague Georgi is looking for feedback on his value-creation framework while building in public.

I’m a huge fan of the pirate metrics 🏴‍☠️ AARRR (acquisition, activation, retention, referral, revenue), so I decided to add a Pirate Funnel to his framework.

If someone is willing to give feedback and is interested in this topic, please reply to this email.

That's all for this week's serving of SaaS Growth Snacks.

Stick around for more bytes and insights next Saturday! 👋

Best,
Mariano Martene