Time to Go Live (TGL)

What is Time to Go Live (TGL)?

Time to Go Live (TGL) is the duration from when a software or system is implemented until it becomes fully operational and accessible to users.

Detailed Explanation

In the context of SaaS, TGL refers to the span from the moment a new software application or feature is implemented until it is fully functional and available for users to access. This time period may include stages such as software configuration, data migration, testing, user training, and more.

Why It Matters

For SaaS CEOs and CMOs, minimizing TGL is crucial. A shorter TGL signifies a faster deployment of new applications or features, which can lead to quicker user acquisition and an advantage over competitors. However, it’s important that speed doesn’t compromise the quality and reliability of the software.

Potential Misunderstandings

One common misunderstanding is that TGL only involves technical tasks. While it does involve technical aspects like configuration and testing, it also includes user-oriented tasks like training and documentation.

Frequently Asked Questions

  1. How can TGL be reduced in a SaaS environment?
    Reducing TGL can involve several strategies such as improving the development process, automation, efficient project management, and comprehensive testing.
  2. Why is a shorter TGL important?
    A shorter TGL can mean faster deployment, leading to quicker user acquisition, customer satisfaction, and competitive advantage.